SOUTH AFRICAN TOURISM: INVITATION TO TENDER FOR INTEGRATED MARKETING AGENCY FOR WEST AFRICA HUB

South African Tourism is a statutory body whose main objective is to promote tourism to and within South Africa. An invitation is extended to Nigerian Integrated Marketing Communication agencies, that understand the spirit of our brand to submit proposals to be considered for appointment by the South African Tourism Board’s West Africa Hub, on a non-exclusive basis to assist in marketing the South Africa tourism offering, in both Nigeria and Ghana in a fully integrated manner through the utilisation of all elements of the marketing mix when executing 360° campaigns. The elements include, Creative Development, Digital, Media planning and buying, Brand Experiential as well as Public Relations. The successful agency will be appointed for a period of 3 years on a non-exclusive basis.

The detailed scope of services and tender requirements has been included in the bid documents which will be available from 14 September 2026 from the link: . Compulsory briefing session to be held on 22 September 2026 on Microsoft Teams online meeting details: Microsoft Teams Link: Meeting ID: 357 368 824 932 754 Passcode: 5g9rh6ge Date: 22 September 2026 Time: 09:00am (WAT) / 10:00 am (SAT). Bidder(s) must reduce all telephonic enquiries to writing and send to the above email address.

Nigerian Integrated Marketing Communication agencies that understand the spirit of our brand.

Francina Tlali via email tenders@southafrica.net